The Student Engagement Blog

Understanding the Student Recruitment Funnel: Step 1 – The Explorer

The journey to choosing a university begins long before a student submits an application. This blog is the first step in The Student Recruitment Funnel, a four-part series that explores how student decision-making evolves over time.

3 min

February 7, 2025

Student Recruitment: Gen Z & The Value of Genuine Connections

In marketing, it’s all about making a connection—people gravitate toward brands and messages that feel relevant and real.

3 min

January 22, 2025

Trends Shaping Education in 2025

As traditional education powerhouses face growing competition, it’s clear that institutions must adapt quickly to thrive in this rapidly changing landscape.

3 min

January 14, 2025

Bridging the Engagement Gap: Keeping Students Committed Between Acceptance and Enrollment

For universities today, the time between a student’s acceptance and their official enrollment is crucial. Known as “enrollment melt,” this period can lead to lost opportunities if universities don’t keep students engaged.

7 min

November 6, 2024

International Studies: So, Where Are You Still Welcome?

You’re almost done with high school, ready to take the next big step: studying abroad. Everyone’s told you it’s the best thing ever – new cultures, new languages, a global mindset. But when you actually start looking into where you can go, reality hits.

5 min

October 25, 2024

Why International Students Are Increasingly Applying to Multiple Destinations

The world of international education is getting more complicated. With changing visa regulations, rising costs, and the drive to maximize opportunities, students are applying to multiple universities across different countries like never before.

3 min

October 24, 2024

The Future of International Student Recruitment: A Focus on Outcomes

As the education world keeps evolving, one thing is becoming crystal clear: students care about what happens after graduation. More than ever, they’re choosing where to study based on how well it prepares them for their future careers.

4 min

October 18, 2024

The Future of Student Events: Building Connections in a Divided World

University life is about more than just hitting the books—it’s a unique time to meet new people and form lasting friendships. In a world that often feels divided, student events play a crucial role in bringing individuals together from diverse backgrounds.

4 min

October 15, 2024

How Dutch Universities Are Going Green – And What Students Are Doing About It

Across the Netherlands, universities are taking significant strides toward becoming more sustainable. Every major institution now has a dedicated sustainability or Green Team, which plays a key role in organizing events, workshops, and lectures that promote eco-friendly practices on campus.

5 min

October 14, 2024

What Students Really Consider When Choosing a University: The Role of Student Life and More

Choosing the right university is one of the most important decisions students will make, and it’s rarely an easy one. While academics and finances are usually at the top of the list, there’s a lot more that goes into making the perfect choice.

4 min

October 10, 2024